C
Coreyhaines 31技能
ab-testing
coreyhaines31
当用户想要规划、设计或实施A/B测试或实验,或构建增长实验项目时使用。也适用于用户提及"A/B测试"、"拆分测试"、"实验"、"测试这个改动"、"变体文案"、"多变量测试"、"假设"、"我应该测试这个吗"、"哪个版本更好"、"测试两个版本"、"统计显著性"、"这个测试应该运行多久"、"增长实验"、"实验速度"、"实验积压"、"ICE评分"、"实验...
marketingdata-analysisresearch
ad-creative
coreyhaines31
当用户想要为任何付费广告平台生成、迭代或规模化广告创意——包括标题、描述、主要文本或完整广告变体时使用。当用户提及“广告文案变体”、“广告创意”、“生成标题”、“RSA标题”、“批量广告文案”、“广告迭代”、“创意测试”、“广告效果优化”、“帮我写一些广告”、“Facebook广告文案”、“Google广告标题”、“LinkedIn广告文本”或“我需要更多广告变体”时也适用。每当有人...时使用此技能。
marketingcreative
ads
coreyhaines31
当用户需要关于Google Ads、Meta(Facebook/Instagram)、LinkedIn、Twitter/X或其他广告平台的付费广告活动帮助时使用。当用户提及“PPC”、“付费媒体”、“ROAS”、“CPA”、“广告活动”、“再营销”、“受众定位”、“Google Ads”、“Facebook广告”、“LinkedIn广告”、“广告预算”、“每次点击费用”、“广告支出”或“我应该投放广告吗”时也适用。用于广告活动策略、受众定位、出价和优化。对于批量广告创意生成和...
marketingresearchdata-analysis
ai-seo
coreyhaines31
当用户想要优化内容以适应AI搜索引擎、被大语言模型引用、或出现在AI生成的回答中时使用。也适用于用户提及以下术语时:'AI SEO'、'AEO'、'GEO'、'LLMO'、'答案引擎优化'、'生成式引擎优化'、'大语言模型优化'、'AI概览'、'针对ChatGPT优化'、'针对Perplexity优化'、'AI引用'、'AI可见性'、'零点击搜索'、'如何出现在AI回答中'、'大语言模型提及'、或'针对Claude/Gemini优化'。当有人提及相关内容时均可使用。
marketingresearch
analytics
coreyhaines31
当用户想要设置、改进或审计分析追踪和测量时使用。也适用于用户提及“设置追踪”、“GA4”、“Google Analytics”、“转化追踪”、“事件追踪”、“UTM参数”、“标签管理器”、“GTM”、“分析实施”、“追踪计划”、“我该如何测量这个”、“追踪转化”、“归因”、“Mixpanel”、“Segment”、“我的事件是否触发”或“分析无法正常工作”时。每当有人询问如何判断某件事是否正常运作时,也使用此技能。
data-analysisresearchmarketing
aso
coreyhaines31
当用户想要审核或优化App Store或Google Play上的应用列表时使用。也适用于用户提及'ASO审核'、'应用商店优化'、'优化我的应用列表'、'提升应用可见度'、'应用商店排名'、'审核我的列表'、'为什么没人下载我的应用'、'提升应用转化率'、'应用关键词优化'或'将我的应用与竞品对比'时。当用户分享App Store或Google Play链接并希望改进时使用。
marketingresearchdata-analysis
churn-prevention
coreyhaines31
当用户希望减少流失、构建取消流程、设置挽留优惠、恢复失败支付或实施留存策略时使用。也适用于用户提及“流失”、“取消流程”、“离网流程”、“挽留优惠”、“催收”、“失败支付恢复”、“赢回”、“留存”、“退出调查”、“暂停订阅”、“非自愿流失”、“用户不断取消”、“流失率过高”、“如何留住用户”或“客户正在离开”等场景。每当有人正在流失时使用此技能。
marketingdata-analysiscommunication
co-marketing
coreyhaines31
当用户希望寻找联合营销合作伙伴、策划联合活动或集思广益合作机会时使用。当用户提到“联合营销”、“合作伙伴营销”、“联合活动”、“我们应该与谁合作”、“整合营销”、“交叉推广”、“与另一家公司合作”、“合作创意”或“联合品牌”时使用。关于客户推荐计划,请参见推荐。关于发布特定的合作伙伴关系,请参见发布。
marketingresearchcommunication
cold-email
coreyhaines31
撰写能获得回复的B2B冷邮件及跟进序列。当用户需要撰写冷启动外联邮件、潜在客户开发邮件、冷邮件营销活动、销售开发邮件或SDR邮件时使用。当用户提及"冷启动外联"、"潜在客户开发邮件"、"外发邮件"、"给潜在客户的邮件"、"联系潜在客户"、"销售邮件"、"跟进邮件序列"、"没人回复我的邮件"或"如何写冷邮件"时也可使用。涵盖主题行、开场白、正文内容……
marketingcommunicationresearch
community-marketing
coreyhaines31
构建并利用在线社区来推动产品增长和品牌忠诚度。当用户希望制定社区策略、发展Discord或Slack社区、管理论坛或子版块、培养品牌拥护者、提升口碑、推动社区驱动增长、在用户注册后保持互动,或将客户转化为品牌传播者时使用。触发短语:“建立社区”、“社区策略”、“Discord社区”、“Slack社区”、“社区驱动增长”、“品牌拥护者”、“用户...
marketingcommunicationresearch
competitor-profiling
coreyhaines31
When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,' 'competitor landscape,' 'competitor dossier,' 'competitive audit,' or 'research these competitors.' Input is a list of competitor URLs. Output is structured competitor profile markdown...
researchdata-analysismarketing
competitors
coreyhaines31
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives,...
researchmarketingdata-analysis
content-strategy
coreyhaines31
当用户想要规划内容策略、决定创作什么内容,或确定要覆盖哪些主题时使用。当用户提到“内容策略”、“我应该写什么”、“内容创意”、“博客策略”、“主题集群”、“内容规划”、“编辑日历”、“内容营销”、“内容路线图”、“我应该创作什么内容”、“博客主题”、“内容支柱”或“我不知道写什么”时也适用。每当有人需要帮助决定要创作什么内容时使用此技能。
marketingresearchcreative
copy-editing
coreyhaines31
当用户想要编辑、审阅或改进现有的营销文案,或刷新过时内容时使用。也适用于用户提及“编辑这段文案”、“审阅我的文案”、“文案反馈”、“校对”、“润色”、“改进这段内容”、“文案梳理”、“精简这段”、“读起来别扭”、“清理这段文字”、“太啰嗦”、“强化信息传达”、“刷新内容”、“更新页面”、“内容过时”或“内容审计”等表述。当用户已有文案并希望对其进行处理时使用。
documentcommunicationmarketing
copywriting
coreyhaines31
当用户想要撰写、重写或改进任何页面的营销文案时,包括首页、落地页、定价页、功能页、关于页或产品页。也适用于用户说“为……写文案”、“改进这段文案”、“重写这个页面”、“营销文案”、“标题帮助”、“CTA文案”、“价值主张”、“标语”、“副标题”、“首屏文案”、“折叠区以上内容”、“这段文案太弱”、“让这个更有吸引力”或“帮我描述产品”时。使用此……
marketingcreativecommunication
cro
coreyhaines31
When the user wants to optimize, improve, or increase conversions on any marketing page or form — including homepage, landing pages, pricing pages, feature pages, lead capture forms, or contact forms. Also use when the user says 'CRO,' 'conversion rate optimization,' 'this page isn't converting,' 'improve conversions,' 'why isn't this page working,' 'my landing page sucks,' 'form abandonment,' 'nobody's converting,' 'low conversion rate,' or 'this page needs work.' Use this even if the user...
marketingdata-analysisresearch
customer-research
coreyhaines31
When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers struggling with," "Reddit mining," "G2 reviews," "review mining," "digital watering holes," "community...
researchdata-analysismarketing
directory-submissions
coreyhaines31
当用户希望将其产品提交到初创公司、SaaS、AI、代理、MCP、无代码或评测目录,以获取外链、域名评级和曝光时使用。当用户提及“目录提交”、“提交到目录”、“从目录获取外链”、“列出我的产品”、“提交到Product Hunt”、“BetaList”、“TAAFT”、“Futurepedia”、“G2列表”、“Capterra列表”、“AlternativeTo”、“SaaSHub”、“AI目录”、“MCP注册表”、“代理目录”、“dofollow外链”、“发布...
marketingresearchweb-scraping
emails
coreyhaines31
当用户想要创建或优化邮件序列、滴灌营销活动、自动化邮件流程或生命周期邮件计划时使用。也适用于用户提及“邮件序列”、“滴灌营销活动”、“培育序列”、“引导邮件”、“欢迎序列”、“重新激活邮件”、“邮件自动化”、“生命周期邮件”、“触发式邮件”、“邮件漏斗”、“邮件工作流”、“我应该发送什么邮件”、“欢迎系列”或“邮件节奏”等场景。适用于任何多邮件自动化流程。对于冷启动...
marketingcommunicationproductivity
free-tools
coreyhaines31
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and...
marketingdevelopmentdata-analysis
image
coreyhaines31
当用户想要创建、生成、编辑或优化用于营销的图像——博客主图、社交媒体图形、产品模型、个人资料横幅、列表视觉或品牌资产时。也适用于用户提及“AI图像生成”、“生成图像”、“创建图形”、“产品模型”、“主图”、“社交媒体图形”、“横幅图像”、“封面照片”、“个人资料横幅”、“列表截图”、“Flux”、“Flux Kontext”、“Midjourney”、“DALL-E”、“GPT Image”、“ChatGPT Images”、“Ideogram”等场景。
creativemarketingimage
launch
coreyhaines31
When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas.
marketingproject-managementresearch
lead-magnets
coreyhaines31
When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. Also use when the user mentions "lead magnet," "gated content," "content upgrade," "downloadable," "ebook," "cheat sheet," "checklist," "template download," "opt-in," "freebie," "PDF download," "resource library," "content offer," "email capture content," "Notion template," "spreadsheet template," or "what should I give away for emails." Use this for planning what to create and how to...
marketingcreativedocument
marketing-ideas
coreyhaines31
当用户需要为其SaaS或软件产品寻找营销创意、灵感或策略时使用。也适用于用户询问“营销创意”、“增长思路”、“如何营销”、“营销策略”、“营销战术”、“推广方法”、“增长点子”、“还能尝试什么”、“我不知道如何营销这个”、“头脑风暴营销”或“应该做什么营销”等情况。每当用户陷入困境或寻求增长灵感时,以此作为起点。针对具体...
marketing
marketing-plan
coreyhaines31
When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product. Also use when the user mentions "marketing plan," "growth plan," "GTM plan," "go-to-market plan," "AARRR plan," "90-day marketing plan," "12-month marketing roadmap," "fractional CMO plan," or "fCMO plan." Generates an exhaustive 13-section plan structured by AARRR (Acquisition, Activation, Retention, Referral, Revenue), customized to the client's current budget, team, and stage,...
marketing
marketing-psychology
coreyhaines31
当用户希望将心理学原理、思维模型或行为科学应用于营销时使用。也适用于用户提及"心理学"、"思维模型"、"认知偏差"、"说服"、"行为科学"、"人们为何购买"、"决策"、"消费者行为"、"锚定效应"、"社会认同"、"稀缺性"、"损失厌恶"、"框架效应"或"助推"等概念。每当有人想要理解或利用人们在营销情境中的思考与决策方式时使用此技能。用于应用...
marketingresearch
onboarding
coreyhaines31
When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "onboarding flow," "activation rate," "user activation," "first-run experience," "empty states," "onboarding checklist," "aha moment," "new user experience," "users aren't activating," "nobody completes setup," "low activation rate," "users sign up but don't use the product," "time to value," or "first session experience." Use this whenever users...
marketingproductivityresearch
paywalls
coreyhaines31
When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," "in-app pricing," "free users won't upgrade," "trial to paid conversion," or "how do I get users to pay." Use this for any in-product moment where you're asking...
marketingdesignproductivity
popups
coreyhaines31
当用户想要创建或优化用于转化目的的弹窗、模态框、覆盖层、滑入式窗口或横幅时使用。当用户提及“退出意图”、“弹窗转化”、“模态框优化”、“线索捕获弹窗”、“邮件弹窗”、“公告横幅”、“覆盖层”、“通过弹窗收集邮件”、“退出弹窗”、“滚动触发”、“粘性条”或“通知条”时也适用。用于任何覆盖层或中断式转化元素。对于弹窗外的表单,请参见cro。对于常规页面...
marketingdesigncommunication
pricing
coreyhaines31
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' or 'should I offer a free plan.' Use this whenever someone is figuring out what to charge or how to structure...
marketingresearchecommerce
product-marketing
coreyhaines31
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills...
marketingresearchcommunication
programmatic-seo
coreyhaines31
当用户希望使用模板和数据大规模创建SEO驱动页面时使用。当用户提及“程序化SEO”、“模板页面”、“规模化页面”、“目录页面”、“地理位置页面”、“[关键词] + [城市] 页面”、“对比页面”、“集成页面”、“为SEO构建大量页面”、“pSEO”、“生成100个页面”、“数据驱动页面”或“模板化着陆页”时也可使用。每当有人想要创建针对不同关键词或地点的多个相似页面时,请使用此技能。用于...
marketingdata-analysisweb-scraping
prospecting
coreyhaines31
When the user wants to find, qualify, and build a list of prospects to reach out to — across B2B SaaS, general B2B, or local small businesses. Also use when the user mentions "prospecting," "build a prospect list," "find prospects," "find leads," "lead gen list," "find SaaS companies that," "find B2B companies," "find local businesses," "ICP-fit accounts," "who should we go after," "outbound list," "target account list," "find clients near me," "businesses without websites," "prospect...
researchdata-analysismarketing
public-relations
coreyhaines31
当用户需要公关、赢得媒体、新闻报导、记者联络或媒体策略方面的帮助时(非拉取请求)。也适用于用户提及“PR”、“公关”、“新闻”、“新闻稿”、“新闻报导”、“媒体联络”、“向记者投稿”、“获得报道”、“媒体名单”、“媒体资料包”、“新闻资料包”、“新闻劫持”、“新闻搭车”、“HARO”、“Qwoted”、“Featured”、“Help A Reporter”、“记者请求”、“科技媒体”、“TechCrunch”、“赢得媒体”、“思想...
marketingcommunicationresearch
referrals
coreyhaines31
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch.
marketingdata-analysisresearch
revops
coreyhaines31
当用户需要收入运营、线索生命周期管理或营销到销售交接流程方面的帮助时使用。也适用于用户提及“RevOps”、“收入运营”、“线索评分”、“线索分配”、“MQL”、“SQL”、“管道阶段”、“交易台”、“CRM自动化”、“营销到销售交接”、“数据卫生”、“线索未到达销售”、“管道管理”、“线索资格认定”或“营销何时交接给销售”时。用于任何涉及系统及...的场景。
marketingdata-analysiscommunication
sales-enablement
coreyhaines31
当用户想要创建销售资料、演示文稿、一页纸、异议处理文档或演示脚本时使用。也适用于用户提及“销售演示”、“推介演示”、“一页纸”、“留资文档”、“异议处理”、“特定交易的ROI分析”、“演示脚本”、“话术”、“销售手册”、“提案模板”、“买家画像卡片”、“帮助我的销售团队”、“销售材料”或“我应该给销售代表什么”时。用于任何帮助销售团队成交的文档或资产...
marketingdocumentcommunication
schema
coreyhaines31
当用户想要在其网站上添加、修复或优化schema标记和结构化数据时使用。当用户提到“schema标记”、“结构化数据”、“JSON-LD”、“丰富摘要”、“schema.org”、“FAQ schema”、“产品schema”、“评论schema”、“面包屑导航schema”、“Google丰富结果”、“知识面板”、“搜索结果中的星级评分”或“添加结构化数据”时也适用。每当有人希望其页面在Google中显示增强结果时使用此技能。对于更广泛的SEO问题,请参考seo-audit。对于AI...
developmentdata-analysisweb-scraping
seo-audit
coreyhaines31
当用户想要审计、审查或诊断其网站的SEO问题时使用。也适用于用户提及"SEO审计"、"技术SEO"、"为什么没有排名"、"SEO问题"、"页面SEO"、"元标签审查"、"SEO健康检查"、"流量下降"、"排名丢失"、"未出现在谷歌中"、"网站没有排名"、"谷歌更新影响了我"、"页面速度"、"核心网页指标"、"抓取错误"或"索引问题"时。即使用户只是模糊地说"我的SEO很差"或"帮帮我..."等情况也适用。
marketingresearchdata-analysis
signup
coreyhaines31
When the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversions," "registration friction," "signup form optimization," "free trial signup," "reduce signup dropoff," "account creation flow," "people aren't signing up," "signup abandonment," "trial conversion rate," "nobody completes registration," "too many steps to sign up," or "simplify our signup." Use this whenever the user has a signup or registration...
marketingdata-analysisresearch
site-architecture
coreyhaines31
When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," "website planning," "what pages do I need," "how should I organize my site," or "site navigation." Use this whenever someone is planning what...
developmentdesignresearch
sms
coreyhaines31
当用户想要规划、构建或优化短信/彩信营销时——包括欢迎流程、弃购短信、售后、挽回、促销发送或交易/验证短信。也适用于用户提及“短信营销”、“短信活动”、“短信序列”、“短信自动化”、“弃购短信”、“售后短信”、“Klaviyo短信”、“Postscript”、“Attentive”、“Twilio”、“A2P 10DLC”、“TCPA”、“短信合规”、“短码”、“免费短信”、“彩信活动”、“我是否应该做...”等情况。
marketingcommunicationapi
social
coreyhaines31
当用户需要帮助创建、安排或优化LinkedIn、Twitter/X、Instagram、TikTok、Facebook等平台的社交媒体内容时使用。当用户提及“LinkedIn帖子”、“Twitter话题”、“社交媒体”、“内容日历”、“社交排期”、“互动”、“爆款内容”、“我该发什么”、“复用此内容”、“推文创意”、“LinkedIn轮播图”、“社交媒体策略”、“涨粉”、“TikTok视频”、“Reels”、“Shorts”、“视频脚本”等关键词时也适用。
marketingcommunicationcreative
video
coreyhaines31
当用户希望使用AI工具或程序化框架创建、生成或制作视频内容时。也包括用户提及“视频制作”、“AI视频”、“Remotion”、“Hyperframes”、“HeyGen”、“Synthesia”、“Veo”、“Sora”、“Runway”、“Kling”、“Seedance”、“Hailuo”、“MiniMax”、“Pika”、“Hunyuan”、“Wan”、“视频生成”、“AI数字人”、“说话头像视频”、“程序化视频”、“视频模板”、“解说视频”、“产品演示视频”、“视频流水线”或“给我做个视频”等场景。使用...
videocreativemedia