ClosedLoop AI
officialAsk your AI assistant what customers need: search product insights from sales calls, support tickets and Slack, see ranked product opportunities, and look up any customer. Read-only.
What can you do with ClosedLoop AI MCP?
- Connect customer evidence sources — Link the tools your team already uses, like support tickets, calls, CRM notes, chat, and surveys, through read-only connections.
- Trace symptoms to a root cause — Ask the assistant to connect related signals across tools into one causal chain and identify the upstream cause behind them.
- Prioritize by evidence — Rank roadmap candidates by reach, impact, and revenue instead of loudest voice or biggest deal.
- Turn a decision into team actions — Get a specific next action for Product, Engineering, Sales, Customer Success, and Marketing from one product decision.
- Close the loop after shipping — Identify the customers who asked for a fix so you can tell them, measure the result, and follow up.
Hosted MCP Server
npx add-mcp 'https://mcp.closedloop.sh/'Installs into Claude Code, Codex, Cursor and more
Documentation
Build your roadmap from the evidence already living in the tools your team uses.
Most of what gets built doesn't move anything.
14% of shipped features measurably improve a metric.
6+ places customer truth lives unread: calls, tickets, CRM, chat, surveys, product usage.
85% of go-to-market effort is spent selling what shipped, not choosing it.
Fix what gets built and everything downstream compounds: marketing names real pain, sales closes faster, customers stay.
Live example
Five roadmap fixes. One upstream mistake.
Five tools see five different symptoms. Watch them connect into one causal chain, and one upstream fix replace five builds.
Zendesk “Bring back the old export” → Add format toggle
Product usage Weekly actives sliding → Re-engagement emails
Gong · CS call “What are we paying for?” → Build ROI dashboard
CRM note Lost internal momentum → Offer renewal discount
Intercom “Can I schedule a summary email?” → Scheduled email send
Root cause Legacy export deprecated
Broke Champion’s Monday report
So Product invisible to leadership
Result Usage decays, renewal at risk
One upstream fix
5 fixes set aside 1 cause repaired
How it works
Go from evidence already in your tools to a product decision your whole team can act on.
The old discovery model was built for 5% of the evidence.
Execution copilots can help move selected work forward. ClosedLoop AI changes what enters the plan, grounded in every conversation your customers already had with you.
| Discovery | The old model | With ClosedLoop AI |
|---|---|---|
| Coverage | 5% of customer conversations | 100% of customer conversations |
| Prioritization | Loudest voice, biggest deal | Evidence-weighted: reach, impact, revenue |
| Speed to insight | Days to weeks | Minutes |
| What gets tracked | Feature requests | The real problems beneath them |
| After ship | Move on to the next thing | Tell every customer who asked, measure, close the loop |
Product leaders
What product leaders using ClosedLoop AI say about turning customer evidence into better product decisions.

Jan Perka Head of Product, Ventrata

Martin Michalik CPTO, Kontent.ai

Josef Starychfojtu CPTO, Mews
One decision. Five teams know what to do.
The same product decision gives Product, Engineering, Sales, Customer Success, and Marketing a specific next action.
Prioritize audit logs.
Demo Why now
Security approval is waiting on an audit trail.
4 deals blocked
Product Scope audit logs: admin actions, exports, and access events first. View →
Engineering Design the audit-event schema from the four failed questionnaires. View →
Sales Re-engage the four blocked deals with the audit-log ship date. View →
Customer Success Flag live accounts whose security reviews asked for audit logs. View →
Calibration
Where does your product discovery sit against other product teams? Take the 2-minute assessment →
Security
Security first
SOC 2 Type II, ISO 27001:2022, SSO/SAML, SCIM provisioning, EU and US data residency, role-based access. Your security team signs off once.
Pricing
Pay for the evidence, not seats
Pricing scales with the customer conversations analyzed, never with your headcount. 100K credits free every month, unlimited team members. What a credit covers, in plain terms, on the pricing page.
Migration
Nothing to migrate
Read-only connections to the tools you already run. Works before anyone changes their workflow.