HandlePilot
Research Instagram competitors, break down reels, plan content and write editable carousels and scripts in your voice.
Hosted MCP Server
npx add-mcp 'https://app.handlepilot.com/mcp'Installs into Claude Code, Codex, Cursor and more
Documentation
Your AI does the work. HandlePilot gives it superpowers.
ChatGPT and Claude are brilliant at thinking and writing. But on their own they can’t see Instagram,
they forget you between chats, and they hand you walls of text. Connect HandlePilot and they can.
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Eyes on Instagram
Any public account, any reel, the real numbers. It even watches the videos, frame by frame. -
A memory for your brand
Your voice, your plan, your board and your assets. The same in every chat, for everyone on your team. -
The playbooks
How the best creators research, plan, hook and remix, built into the tools. Free on every account. -
Editors for every post
Carousels, scripts, a board and a calendar where you review and change every word.
Ask in plain words. Get finished work back.
No prompts to engineer. Your agent picks the right tools, follows HandlePilot’s playbooks and hands you links to review in the app.
Try asking
- “Find the five accounts I should study, and tell me what works for them.”
- “Turn my best reel from last month into three new scripts in my voice.”
- “Make a carousel about slow mornings in my style.”
- “Edit this take into a reel: captions, motion graphics, our look.”
Your AI agent HandlePilot connected
Study the top creators in my niche and plan my November.
get_creator_contextvoice, plan, numberslist_top_content8 inspiration accountswatch_video3 reels broken downsave_content_plan14 ideas on your calendar
Your closest competitors win with one-take story reels that open on a question, then answer it fast. I built November around that: 9 reels, 3 carousels and 2 stories, all in your voice.
November content plan Open in HandlePilot
Research. Plan. Make. Ship.
Every step of your Instagram, from the first competitor to the published post,
in tools made for AI agents and editors made for you.
Look up any account.
And what works for them. Your agent finds the accounts to beat, screens them in batches and ranks their best posts by what actually reached people.
get_instagram_account scan_instagram_accounts list_top_content
Watch and remix any reel.
Its hook and beats, then yours. HandlePilot watches the video for your agent and hands back the hook, every beat and why it works. Your agent turns that into a script in your voice, waiting on your board.
watch_video create_card
A plan from your numbers.
Your agent studies your arena and your own top posts, asks where you want to go, then saves a content plan and puts every idea on your calendar.
get_my_performance save_content_plan
Carousels you can edit.
Every word stays yours. Your agent writes into HandlePilot’s designs, so you open a real editor, not a flat picture. Change a line, a photo or the colors in seconds.
create_carousel create_custom_style
Get the edit back.
Drop in one raw take. Agents on your computer, like Claude Code or Codex, follow HandlePilot’s reel-editing playbook to cut it with captions and motion graphics in your style, then upload it to HandlePilot, ready to publish.
get_playbook start_reel_upload
Idea to published.
One board, on a calendar. Scripts land as cards, move from idea to ready to publish, and you and your team always see the same thing.
create_card update_card
More than a chat. A creative team that remembers.
Your AI, your plan
Use the ChatGPT or Claude subscription you already pay for. HandlePilot adds the eyes, the memory and the editors.
It remembers you
Open a new chat tomorrow and your agent starts from your voice, your plan and your board, not from zero.
Real posts, not text
Carousels, scripts and plans open in HandlePilot, ready to edit, download and publish.
Proven, not guessed
Ideas come from what is working in your niche right now, broken down shot by shot.
One URL. Any agent.
Add HandlePilot once, sign in with your email and press Allow.
No key to copy, nothing to install.
https://app.handlepilot.com/mcp
- Add HandlePilot. Use the button, or open Customize → Connectors, select + Add, then Add custom connector. Name it HandlePilot and paste the URL above.
- Sign in and press Allow. That is the only time you see it.
- Ask. In a chat, turn HandlePilot on under + → Connectors. Add to Claude
Works on the web, desktop and mobile. On Team and Enterprise plans an owner adds it once under Organization settings → Connectors; each member then selects Connect.
- Listed in the official MCP Registry
- Docs and Claude Code plugin on GitHub
- OAuth sign-in. Revoke access anytime.
Free to start. Grow when you’re ready.
Every account starts free, and the free plan is a real one, not a trial. Your agent sees every tool;
when one needs a paid plan, it tells you once what it would unlock.
Free No card
$0 forever
For you and your agent, on your own account.
- All 8 playbooks your agent follows, from strategy to reel editing
- Your content plan, voice guide and creator context, saved for every chat
- 5 editable carousels a month in 60+ designed styles
- 3 new video breakdowns a month
- 30 Instagram lookups a month
- 1 workspace with 5 inspiration accounts and their top posts Connect for free
Pro Most popular
$50 a month
Everything, for creators and small teams.
- Up to 20 workspaces
- 500 new video breakdowns a month
- 20,000 tool calls a month, Instagram lookups included
- Unlimited carousels and inspiration accounts
- Bulk research and discovery, custom carousel styles
- Production board and calendar, Reel Maker, Asset Library Upgrade in the app
Studio 6× Pro
$200 a month
For agencies and heavy AI-agent use.
- Everything in Pro
- Up to 120 workspaces
- 3,000 new video breakdowns a month
- 120,000 tool calls a month, Instagram lookups included Upgrade in the app
Prices exclude tax, added at checkout. Cancel anytime. Your AI subscription (ChatGPT, Claude and so on) is separate.
What you can do today, for $0.
- Write your strategy. Your agent studies your posts and a few accounts you admire, asks where you want to go, and saves a content plan to HandlePilot.
- Pin down your voice. It learns how you talk from your own captions and saves a voice guide that every script and caption follows.
- Learn from what works. It breaks down three new reels a month, scene by scene, and remixes the best into scripts in your voice.
- Make carousels. Five a month in 60+ designs, written into the Carousel Maker so you can edit every word.
The playbooks your agent gets on every plan
- Getting started
- Strategy
- Voice guide
- Discovery
- Remix
- Carousels
- Custom styles
- Reel editing
A few playbook steps use paid tools, such as batch screening in Discovery; your agent says so and carries on with the free ones.
Free allowances reset on the 1st of each month (UTC), paid ones when your subscription renews. Paid plans also carry a fair-use cap on processing that everyday use doesn’t reach.
Every tool your agent gets.
Every account sees every tool, and your agent finds the right one by itself.
Nothing to learn, unless you’re curious.
See all 39 tools+
list_workspaces create_workspace | The Instagram accounts you manage; add one. |
|---|---|
get_creator_context | Profile, niche, voice guide and samples, plan and board — read first. |
update_voice_pack | Save how the creator talks and writes. |
get_my_performance | The creator's own 30-day Instagram numbers (with the Instagram connection). |
get_instagram_account get_instagram_post search_instagram scan_instagram_accounts | Public Instagram: accounts, posts with download links, search, and screening candidates in batches. |
list_inspiration_accounts add_inspiration_accounts verify_inspiration_accounts remove_inspiration_account list_top_content | Your competitor watch-list — your agent's picks land there for you to verify — and its best recent posts. |
watch_video | A structured breakdown of a reel, a post or an asset. |
list_cards get_card create_card update_card delete_card | The production board and calendar, scripts included. |
get_content_plan save_content_plan | The content strategy. |
list_assets search_assets get_asset start_asset_upload import_asset_from_url create_upload_link | The asset library, searchable by meaning. Files too big for the chat go up through an upload link, from any device. |
list_carousel_styles get_carousel_style list_carousels get_carousel create_carousel update_carousel create_custom_style | Editable carousels in HandlePilot's designs, or a style of your own. |
list_reels start_reel_upload | The Reel Maker, and finished reels your agent made. |
create_ai_edit list_ai_edits get_ai_edit get_ai_edit_version save_ai_edit_version list_ai_edit_feedback resolve_ai_edit_feedback save_style_notes | Full AI edits: every version your agent saves is kept — video, clips, motion files and timeline — and a review link collects timestamped feedback it can apply. |
get_playbook | How-tos: strategy, finding inspiration accounts, voice pack, remix, carousel, custom style, reel editing. |
send_feedback | Tell the HandlePilot team what to fix, add or change. We read every message. |
Questions?
What is MCP?+
The Model Context Protocol is the open standard AI apps use to plug in tools. Add HandlePilot’s URL once, and ChatGPT, Claude or your coding agent can use HandlePilot in any chat, the same way it searches the web.
Which AI apps work with it?+
Claude (web, desktop and mobile), ChatGPT, Claude Code, Codex, Cursor and VS Code have step-by-step setup above. Any other client that connects to remote MCP servers with OAuth, like Gemini, Perplexity, OpenClaw, Hermes Agent or n8n, can use the same URL.
Do I need a HandlePilot account?+
Yes, and it’s free. The first time your AI connects, a HandlePilot page opens in your browser: sign in with the link we email you and press Allow. That’s it. No card, no key to copy.
How much does it cost?+
Free to start: all 8 playbooks, 30 Instagram lookups, 3 video breakdowns and 5 carousels a month, on one workspace. Pro is $50 a month for 20 workspaces, 500 video breakdowns and 20,000 tool calls a month, and unlocks everything. Studio is $200 a month for 120 workspaces, 3,000 video breakdowns and 120,000 tool calls. Prices exclude tax. Your AI subscription (ChatGPT, Claude and so on) is separate and stays yours.
Is my account safe?+
Your AI reaches the workspaces you manage with the same rights as you in the app, nothing more. Disconnect it anytime on the Connect AI page: a token stops working at once, an app within a minute. Read the privacy policy.
What if my agent hits a paid tool?+
It tells you once what the tool would unlock and carries on with the free ones. Upgrade in the app whenever you like: the same connection keeps working, nothing to reinstall.
Something else on your mind?Ask us anything
Give your Instagram AI superpowers.
One URL. Any agent. Free to start.
https://app.handlepilot.com/mcp
Free plan · No card needed · Setup steps