Social Media Analytics MCP Server

AI-powered social media analytics tools via the Model Context Protocol (MCP). Give your AI assistant the ability to analyze profiles, score engagement, detect trends, and research hashtags across major platforms — all in real time.

Tools

Tool	Description
analyze_profile	Profile & brand analysis — posting patterns, content themes, audience indicators, growth recommendations
score_engagement	Engagement scoring — engagement rate estimates, content effectiveness, posting time analysis, benchmarks
detect_trends	Trend detection — viral content patterns, emerging topics, sentiment shifts, opportunity alerts
research_hashtags	Hashtag research — popularity estimates, related hashtags, niche classification, recommended sets

Quick Start (Hosted)

No installation required. Use the hosted version:

1. Get a free API key at social.ezbizservices.com/signup
2. Add to your MCP client config (Claude Desktop, Cursor, etc.):

{
  "mcpServers": {
    "social-media-analytics": {
      "url": "https://social.ezbizservices.com/mcp",
      "headers": {
        "x-api-key": "YOUR_API_KEY"
      }
    }
  }
}

3. Ask your AI assistant to analyze any social media presence!

Example Prompts

• "Analyze the social media presence of @hubspot on LinkedIn"
• "Score the engagement for Nike on Instagram"
• "What's trending in AI marketing this week?"
• "Research the best hashtags for real estate content on Instagram"

Self-Hosting

git clone https://github.com/ezbiz-services/mcp-social-media.git
cd mcp-social-media
bun install

cp .env.example .env
# Edit .env with your OpenAI API key and admin secret

bun run server.ts

Environment Variables

Variable	Required	Description
OPENAI_API_KEY	Yes	OpenAI API key for AI-powered analysis
ADMIN_SECRET	Yes	Secret for admin API endpoints
MCP_PORT	No	Server port (default: 4202)

Pricing

Tier	Price	Requests/Month
Free	$0	10
Starter	$19/mo	200
Pro	$49/mo	1,000
Business	$99/mo	5,000

Start free at social.ezbizservices.com

Architecture

• Runtime: Bun
• Protocol: MCP SDK (Streamable HTTP transport)
• AI: OpenAI GPT-4o for analysis
• Scraping: Cheerio for web data extraction
• Auth: API key-based with tiered rate limiting

Links

• Homepage: social.ezbizservices.com
• API Docs: social.ezbizservices.com/docs
• Sign Up: social.ezbizservices.com/signup
• Server Card: social.ezbizservices.com/.well-known/mcp/server-card.json

License

MIT — see LICENSE