Google Analytics 4 MCP by Two Minute Reports

Ask questions about your website traffic and user behavior in plain English — no GA4 exploration reports, no SQL.

GA4's interface is powerful but notoriously complex. This MCP server connects your Google Analytics 4 properties to your AI client so you can skip the exploration reports and just ask what you want to know.

"How many new users did we get last month and which channels drove the most?"

"What are my top 10 landing pages by sessions in the last 30 days?"

"Show me my conversion rate trend week over week for the last quarter."

🎬 See It in Action

https://github.com/user-attachments/assets/096063ba-60b4-45cd-af8f-02bbf36c5704

🎥 Can't see the video? Watch on YouTube →

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Why Use This

GA4 is powerful, but building exploration reports, configuring dimensions and metrics, and navigating its notoriously steep learning curve turns simple questions into lengthy investigations. This MCP server cuts through all of that.

What you get:

• Instant website analytics — ask about traffic, sessions, conversions, and user behavior without building GA4 exploration reports.
• No setup complexity — no GA4 API credentials or service account setup required; connect through Two Minute Reports in minutes.
• Multi-property support — analyze multiple GA4 properties and websites from a single conversation.
• Cross-platform context — combine with 22+ other sources like Google Ads, HubSpot, and Shopify to connect traffic with revenue.

👉 Learn more about the Google Analytics 4 connector →

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Quick Start

Prerequisites

• A Two Minute Reports account (trial or paid) with your Google Analytics 4 account connected. Don't have one? Sign up free →
• An AI client that supports MCP (e.g., Claude Pro/Team, ChatGPT Plus, or any MCP-compatible app).

Connection Guides

AI Client	Guide
Claude.ai	How to connect on Claude →
ChatGPT	How to connect on ChatGPT →

MCP Server URL (you'll need this during setup):

https://mcp.twominutereports.com/mcp

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What You Can Ask

Traffic & Sessions

How many sessions did we have last month vs the same month last year?

Show me daily sessions for the last 30 days broken down by device type.

Acquisition & Channels

Which channels drove the most new users last month?

What is my organic search traffic trend over the last 6 months?

Landing Page Performance

What are my top 20 landing pages by sessions this quarter?

Which landing pages have the highest bounce rate this month?

Conversions & Goals

What was my overall conversion rate last month and how does it compare to last quarter?

Which traffic channels have the highest conversion rate this year?

User Behavior

What is the average session duration by channel for the last 30 days?

Which pages have the highest exit rate this month?

Audience Insights

What are the top countries by sessions in the last 90 days?

Show me my new vs returning user ratio week over week for the last 12 weeks.

E-commerce (if applicable)

What was my e-commerce revenue last month by traffic source?

Which product pages have the highest add-to-cart rate this quarter?

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TMR Google Analytics 4 MCP vs. Self-Hosted Alternatives

Feature	TMR GA4 MCP	Self-Hosted
GA4 Data API access	✅ Handled by TMR	❌ Requires Google Cloud service account
OAuth authentication	✅ Secure, one-click	❌ Manual credential configuration
Multi-property support	✅ All GA4 properties	⚠️ Separate setup per property
AI client compatibility	✅ Claude · ChatGPT	⚠️ Varies by implementation
Natural language queries	✅ Ask anything	❌ Must write API queries or SQL
Maintenance & updates	✅ Managed by TMR	❌ Self-maintained
Cross-source reporting	✅ 22+ connectors	❌ GA4 data only

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Who This Is For

• Digital marketers who want quick, plain-English answers from GA4 without navigating the complex exploration interface.
• SEO and content teams tracking organic traffic, landing page performance, and user behavior.
• Growth teams monitoring conversion rates and funnel performance across channels.
• E-commerce managers correlating website traffic with sales and product page performance.
• Agencies managing multiple GA4 properties for clients who need fast, reliable reporting.

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Security & Privacy

• OAuth 2.0 authentication — sign in securely with your Google account.
• No data stored by the MCP server — data flows directly from your sources through TMR to your AI assistant.

📄 Privacy Policy · 🔒 Data Security · 📋 Terms of Service

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Support

📧 [email protected] · 🎫 Submit a ticket

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About Two Minute Reports

Two Minute Reports is a marketing data platform that connects 22+ data sources to Google Sheets, Looker Studio, and AI assistants. Built for agencies, marketers, and ecommerce brands.

🌐 twominutereports.com · 🔌 MCP Server

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GA4 has all the answers — now you can actually ask the questions. 📊