MCP Google Ads Server

mcp-google-ads

Multi-account Google Ads MCP server. Connect any number of Google Ads accounts to Claude, Cursor, Codex, or any MCP-compatible AI assistant — query campaign performance, keywords, search terms, and account analytics by name in the same session.

# Install:  uvx mcp-google-ads-multi

# Ask your AI:
"Show me campaign performance for account my-client last month"
"What search terms drove conversions for client-acme in Q2?"
"Compare my-account's spend between January and February"
"Which keywords have quality scores below 5 for campaign 123?"

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Why this one?

Most Google Ads MCP servers support one account per server process. This one lets you configure multiple accounts and switch between them per tool call — no restart needed.

Feature	This server	Others
Multiple accounts	Yes — named, switchable	No — one per process
OAuth + service account	Both, mixed per account	Usually one type
Quality score data	Yes	Rarely
Search terms report	Yes	Sometimes
Rate limit retry	Yes — exponential backoff	No
SSE transport (remote)	Yes	Varies

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Quickstart

1. Get a developer token — apply at Google Ads API Center (free, ~3 business days)

2. Create OAuth credentials — Google Cloud Console → Enable Google Ads API → Credentials → OAuth client ID → Desktop app

3. Create your accounts config:

mkdir -p ~/.config/mcp-google-ads
cp accounts.example.json ~/.config/mcp-google-ads/accounts.json
# Edit it — add your accounts

4. Add to your MCP client config:

{
  "mcpServers": {
    "google-ads": {
      "command": "uvx",
      "args": ["mcp-google-ads-multi"],
      "env": {
        "GOOGLE_ADS_DEVELOPER_TOKEN": "your-developer-token",
        "GOOGLE_ADS_ACCOUNTS_CONFIG": "/Users/you/.config/mcp-google-ads/accounts.json"
      }
    }
  }
}

5. Restart your AI client. Done.

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Accounts config

{
  "default": "my-account",
  "accounts": {
    "my-account": {
      "type": "oauth",
      "client_id": "YOUR_CLIENT_ID.apps.googleusercontent.com",
      "client_secret": "YOUR_CLIENT_SECRET",
      "token_file": "~/.config/mcp-google-ads/my-account.token"
    },
    "client-acme": {
      "type": "oauth",
      "client_id": "YOUR_CLIENT_ID.apps.googleusercontent.com",
      "client_secret": "YOUR_CLIENT_SECRET",
      "token_file": "~/.config/mcp-google-ads/client-acme.token"
    }
  }
}

Set GOOGLE_ADS_DEVELOPER_TOKEN in your environment. All other credentials stay local.

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Available tools

Tool	What it does
list_accounts	Show all configured accounts
set_default_account	Change the default account
list_customers	List all accessible Google Ads accounts under your login
get_account_summary	Total clicks, cost, conversions for a period
list_campaigns	All campaigns with status, budget, 30-day metrics
get_campaign_performance	Campaign metrics for any date range
compare_periods	Two date ranges side-by-side with deltas
get_keyword_performance	Keyword metrics + quality scores
search_terms_report	Actual search queries that triggered your ads
get_ad_performance	Ad-level CTR and conversions

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Environment variables

Variable	Default	Description
GOOGLE_ADS_DEVELOPER_TOKEN	required	Your Google Ads API developer token
GOOGLE_ADS_ACCOUNTS_CONFIG	~/.config/mcp-google-ads/accounts.json	Path to accounts config
MCP_TRANSPORT	stdio	Set to sse for remote deployment
MCP_HOST	127.0.0.1	SSE bind host
MCP_PORT	3001	SSE bind port

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License

MIT