AnvilAds
AnvilAds is an AI agent that builds, launches, and optimizes Google Ads — the owner approves every launch. Its MCP server gives agents read-only access to Google Ads accounts, campaigns, performance summaries, reports, lead totals, and ad audit grades.
Hosted MCP Server
npx add-mcp 'https://anvilads.com/mcp'Installs into Claude Code, Codex, Cursor and more
Documentation
AnvilAds for AI Agents
AnvilAds is an AI agent that builds, launches, and optimizes Google Ads. You approve every launch.
This repo packages Connect AI — AnvilAds's remote MCP server — for agent directories and skill registries, so your AI agent can check your ads with your real data:
- How are my Google Ads doing? (spend, clicks, conversions, CPA)
- What did my campaigns do in the latest snapshot?
- What was in my latest morning report?
- What grades did my ads get?
- How many leads have I won, and for how much revenue?
Connect AI is read-only by design. It returns stored data only: no writes, no changes, no live calls to Google. Every change and approval happens in the AnvilAds dashboard.
- Server:
https://anvilads.com/mcp(streamable HTTP) - Auth: a per-business API key, sent as
Authorization: Bearer <key> - Product page: https://anvilads.com/connect-ai
Get an API key
- Sign up free at https://anvilads.com and connect a Google Ads account.
- In the dashboard, open Connect AI and create a key.
- The key starts with
anv_mcp_and is shown once — copy it then. Keys are stored hashed and are revocable on the same page.
Install
skills.sh (Claude Code and other skill-based agents)
npx skills add anvilads-app/agent --skill anvilads
The skill lives at skills/anvilads/SKILL.md.
It teaches your agent how to configure the MCP connection, what the seven
tools return, and the standard workflows (morning check, grade review,
lead totals).
Claude Code plugin
This repo is also a Claude Code plugin (.claude-plugin/plugin.json)
carrying the skill and the MCP server config. Set ANVILADS_API_KEY in
your environment to your key.
Cursor Directory
Paste this repo's URL at https://cursor.directory/plugins/new and scan —
Cursor finds the MCP server config and the skill automatically. Manual
setup for any client is in mcp-config/.
Hermes Agent
hermes plugins install https://github.com/anvilads-app/agent
The repo root carries a Hermes-style plugin.json and mcp.json.
Set ANVILADS_API_KEY in your environment to your key.
Official MCP Registry
server.json in this repo is the registry entry
(com.anvilads/anvilads) for
registry.modelcontextprotocol.io.
The seven tools
All read-only, no arguments, scoped to the business that owns the key:
| Tool | Returns |
|---|---|
list_ad_accounts | Google Ads accounts connected in AnvilAds |
list_campaigns | Campaigns from the latest stored snapshot per account |
get_performance_summary | Spend, clicks, conversions, CPA per account |
get_latest_report | Most recent morning or weekly report |
get_lead_totals | Leads, booked, won, lost, won revenue (test leads excluded) |
get_ad_grades | Latest audit findings with letter grades and scores |
get_business_profile | Business basics, plan tier, credit balance |
Pricing
Public and simple: credit packs from $25 (credits are $0.20 each and never expire), Unlimited $499/mo, Founding Beta $249/mo. https://anvilads.com/pricing
About
AnvilAds is a product of Faceless Marketing, LLC. Support: support@anvilads.com · Logo: the anvil mark (white twin, as used on the site; a graphite master is the primary brand asset).
