firecrawl-lead-research

Produce pre-meeting lead intelligence briefs with Firecrawl. Use when the user needs company research, person research, recent news, talking points, pain points, or outreach preparation before a sales call, partnership meeting, investor conversation, or customer interview.

npx skills add https://github.com/firecrawl/firecrawl-workflows --skill firecrawl-lead-research

Firecrawl Lead Research

Use this to create a concise, actionable pre-meeting brief.

Onboarding Interview

Infer the company, person, meeting context, and desired brief depth from context. If the company is clear, proceed immediately.

Ask at most 1-3 concise questions only if blocked, such as the company/person to research or the meeting context.

Firecrawl Collection Plan

Use Firecrawl search and scrape to gather:

  • company website, about, product, pricing, careers, team, and customer pages
  • recent news, funding, launches, hiring, partnerships, and press
  • public person profiles, talks, posts, interviews, and role/background
  • relevant industry context and likely business challenges

Parallel Work

If appropriate, use sub-agents or equivalent parallel task runners:

  • Company Profile researcher
  • Recent News and Activity researcher
  • Person researcher
  • Industry/Pain Point researcher

Each researcher should return source URLs and only evidence-backed claims.

Final Deliverable

# Lead Brief: [Company]

## Company Overview
[What they do, stage/size signals, products, customers]

## Recent Activity
[News, launches, funding, hiring, partnerships]

## Key People
[Relevant people and public background]

## Talking Points
[5-7 specific conversation starters]

## Likely Pain Points
[Evidence-backed hypotheses]

## Outreach Angle
[Suggested positioning or next step]

## Sources
[URLs used]

## Rerun Inputs
workflow: firecrawl-lead-research
company: [name/url]
person: [optional]
context: [meeting context]

Quality Bar

  • Keep it concise and useful before a meeting.
  • Do not fabricate personal details.
  • Clearly separate facts from inferred pain points.

More skills from firecrawl

oracle
firecrawl
Best practices for using the oracle CLI (prompt + file bundling, engines, sessions, and file attachment patterns).
official
firecrawl-monitor
firecrawl
Detect when content on a website changes and get notified by webhook or email — no cron jobs, scrapers, or diff scripts required. Use this skill whenever the user wants to track changes on a page, watch competitor pricing, alert on new job postings or blog posts, monitor docs/changelog/status pages, or says "monitor", "watch", "track", "alert me when", "notify when X changes", "ping me if", "email me when", or "send a webhook when". A built-in AI judge filters out formatting, timestamp, and...
officialweb-scrapingresearch
firecrawl-deep-research
firecrawl
Run multi-source deep research with Firecrawl. Use when the user asks to research a topic, compare perspectives, produce a sourced briefing, investigate a technical or market question, or synthesize web evidence across many sources.
officialresearchweb-scraping
firecrawl-research-papers
firecrawl
Find and synthesize research papers, whitepapers, PDFs, technical reports, and academic sources with Firecrawl. Use when the user wants a literature review, paper summary, research landscape, or sourced synthesis from PDFs and scholarly/industry publications.
officialresearchweb-scraping
firecrawl-market-research
firecrawl
Extract market, financial, earnings, industry, and company metrics with Firecrawl. Use when the user asks for market research, industry trends, public company data, financial comparisons, earnings research, or structured market reports.
officialresearchweb-scraping
firecrawl-website-design-clone
firecrawl
Extract any website's design system into an agent-ready DESIGN.md using Firecrawl scrape evidence. Use when the user wants colors, fonts, spacing, components, layout patterns, or brand/UI guidance from a website so AI agents can create new websites, clone a look, or build pages inspired by that design.
officialdesignweb-scraping
firecrawl-knowledge-base
firecrawl
Build a knowledge base from web content with Firecrawl. Use for local reference docs, RAG-ready chunks, fine-tuning datasets, documentation mirrors, topic corpora, or LLM-ready markdown organized from web sources.
officialweb-scrapingresearch
firecrawl-dashboard-reporting
firecrawl
Pull metrics from analytics dashboards and internal web tools with Firecrawl browser. Use when the user needs dashboard reporting, cross-platform metric summaries, authenticated analytics extraction, date-range reports, or structured metrics from web dashboards.
officialbrowser-automationdata-analysis